The simpler something is, the more complex it actually is. Like Old Money Aesthetic, it is simple, comfortable, and low-key, winning by its quality.
The term "Old Money" comes from an American proverb: it refers to the wealthy people living on the east coast of the United States. Unlike the "new money" who built their wealth from scratch, they became rich by inheriting the property accumulated by their families over several generations.
The key to Old Money Aesthetic lies not in the "money" aspect, but in the colors and materials of the individual items. It embodies the traits of being basic and practical, with exquisite texture and simplicity without being overly complicated. It can exude a calm and effortless vibe in any setting and is thus more popular.
This pursuit of a low-key relaxed feeling and "unobtrusive" refinement might not immediately catch one's attention, but it will leave a lasting impression.
How to achieve the style of Old Money Aesthetic?
Mainly neutral colors
The more advanced the outfit, the more often the color scheme is simple, which can better showcase a simple yet elegant temperament.
Colors like camel, beige, navy blue, and gray are very classic and high-end colors. These colors are considered to have no overly strong presence, neither warm nor cold, giving a more stable and reliable impression. They also have high compatibility and are basically error-free.
Matching in the same color scheme perfectly embodies the simple yet sophisticated style of the old money crowd. Choosing a full suit and pairing it with items of the same color creates a unified yet fashionable look, and the overall outfit is also very harmonious.
Emphasis on texture
Old Money Aesthetic places more emphasis on comfort and texture, favoring non-glossy, skin-friendly high-end fabrics that give a relaxed and comfortable feeling.
For example, silk, wool, linen, cashmere, and others. These natural materials not only add significant points to the wearing experience, but also offer noticeable colors and textures that are undoubtedly exquisite choices. What's more, they can withstand the test of time and remain fresh over time.
Here is a point worth learning from: high-quality clothes can be worn for a long time. The British royal family hardly ever discards clothes. Charles also wore a coat for decades.
Invisible Logo
Old Money Aesthetic don't need to wear various large-logo brand clothing to prove themselves. What they love is this understated luxury feeling.
In the "Inheritance War" episode, the son-in-law Tom was once ridiculed for his clothing. He wore a clearly-logoed Moncler down jacket.
And this old man's outfit is said to even have the hat from Loro Piana. Without seeing it, who would know? It's all about being understated~
Low-key and Modest Style
Old Money Aesthetic love to use basic silhouettes to create a relaxed attitude towards life. There is no excessive embellishment, the shape is simple and smooth, revealing a calm and composed old-fashioned elegance, often standing out among the crowd.
To achieve this understated and relaxed feeling, it is necessary to pay attention to the fitting silhouette and cutting. "Fitting" seems like a very basic requirement, but it is actually not very easy to achieve. It is recommended that everyone choose custom-made clothing, tailored according to your body shape, to better achieve the feeling you want.
For ordinary people, there is no significance in pursuing looking like "Old Money". Leaving aside the simple and crude name, Old Money Aesthetic is indeed a comfortable and practical style that is both stylish and timeless.

















